Retail execution software

Drive sales and reduce costs with retail execution software

Achieve your perfect store and sell more effectively across the United States with AI-powered sales recommendations and compliance audit tools in TELUS Retail Execution.

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Win at the point of purchase with retail execution software

Achieve your perfect store
Spend less time monitoring retailer compliance across the United States and execute your perfect store strategy with confidence using AI-powered auditing tools.
Sell more effectively
Identify whitespace opportunities and optimize inventory with AI-driven sales recommendations and real-time data analytics.
Win the final mile
Avoid out of stocks, set up merchandising displays on time and run promotions as planned across the United States with automated order entry and price tracking tools, ensuring cost effectiveness through route optimization.

Close the gap between your trade promotion strategy and in-store execution

Simplify sales processes for field sales reps and home office managers in the United States and execute consistently across multiple markets with a single solution.

Maximize sales opportunities
Drive revenue by optimizing inventory to prevent out of stocks and excess, ensuring product availability on shelf.
Optimize field sales operations US
Streamline field sales operations in the United States and empower your sales team to complete in-store activities more efficiently.
Accelerate decision making
Gain faster insights and make better decisions with guided selling, real-time data and reporting.
Monitor retail compliance
Track retailer compliance in the United States with pricing, promotions, planograms, displays and more to maximize selling opportunities.
Boost team collaboration
Facilitate stronger communication and collaboration between home office managers and field sales reps.

A woman in a supermarket, utilizing a tablet to access retail execution software for efficient stock management.

Get started today

Close the gap between sales strategy and execution with TELUS Retail Execution.

Request a demo

Unlock the full value of our software

Our retail execution software offers even more benefits to support your business.

Accessibility
Your teams in the United States can quickly adapt to this intuitive, self-managed and easily-configurable system that works seamlessly on their preferred mobile device.
Efficiency
Ideal route and territory distribution in the United States do more than help your sales teams focus – they can help reduce transit time, fuel costs, delays and environmental impact across American markets.
Scalability
Scale your business across diverse US markets and regional characteristics with our highly configurable solution that can easily scale to meet diverse business needs.
Integrated
Get a complete picture of your business to plan, execute and optimize trade spend by combining TELUS Retail Execution with TELUS Trade Promotion Management.

Featured blogs and resources

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Article

A female employee in a supermarket uses retail execution technology on her tablet to organize products on the shelf to create the Perfect Store

Creating the perfect store: perfect store execution and strategy

Learn how to optimize your retail execution strategy by leveraging real-time data, improving communication with field sales teams and enhancing collaboration with retailers to drive sales growth.

Article

A woman is holding a bag of food in a store.

What is Retail Activity Optimization (RAO) and why is it important in creating the "Perfect Store"?

Article

woman reviews cpg software integration reporting on tablet

CPG software integration: powering strategic growth

A person reaching for a bottle of juice showcasing retail execution software in action.

Explore the latest shopper insights

Uncover important shopping habits and find an edge to optimize your go-to-market and sales strategies.

Download the white paper

Read the Promotion Optimization Institute's evaluation of our solutions

Learn how we can help you achieve your business goals by delivering industry-specific solutions.

Download the report

Frequently asked questions

Retail execution software helps consumer packaged goods (CPG) companies offer shoppers the right products, in the right place, at the right time by optimizing their sales, merchandising and delivery operations. Designed for field sales teams and their managers, retail execution solutions monitor promotional compliance and provide in-store merchandising suggestions. Retail execution software can also empower field sales teams to operate more efficiently by automating in-store tasks and drive incremental sales with guided selling recommendations. TELUS Consumer Goods offers a range of award-winning retail execution software solutions to fit businesses of all sizes and geographies.
The implementation process for our retail execution software leverages a proven customer experience framework built from years of CPG experience. Our team is here to guide you through the entire journey, including:
Kickoff: Collaborative planning to define project goals and build a strong partnership.
Design and configuration: Tailored solutions based on your business requirements and developed in close collaboration with your SMEs.
Validation and training: Rigorous assessment and comprehensive UAT training to ensure your team is equipped for success.
Ongoing support: Continuous partnership to maximize your retail execution software investment.
Not sure where to begin? Our team can help you determine the best path forward.
TELUS Retail Execution is specifically designed to help CPG manufacturers optimize their retail store presence and win with shoppers at the point of purchase. TELUS Sales Enablement is our equivalent product that supports foodservice field sales teams. It enables them to get in front of the right customers with the right products at the right time and provides them with actionable insights and product information to sell more efficiently.

Retail execution software

Drive sales and reduce costs with retail execution software

Win at the point of purchase with retail execution software

Achieve your perfect store

Sell more effectively

Win the final mile

Close the gap between your trade promotion strategy and in-store execution

Maximize sales opportunities

AI-driven sales recommendations

Inventory control

Order management

Optimize field sales operations US

Route and activity planning

In-store task automation

Direct store delivery (DSD)

Accelerate decision making

Customer fact sheets

Sales collateral

Track customer KPIs

Monitor retail compliance

Perfect store compliance

Promotional compliance

Rapid image recognition

Boost team collaboration

Customizable reporting

Field manager benefits

Gamification and incentivization

Get started today

Unlock the full value of our software

Accessibility

Efficiency

Scalability

Integrated

Featured blogs and resources

What is Retail Activity Optimization (RAO) and why is it important in creating the "Perfect Store"?

CPG software integration: powering strategic growth

Explore the latest shopper insights

Read the Promotion Optimization Institute's evaluation of our solutions

Frequently asked questions

What is retail execution software?

How long does it take to implement retail execution software from TELUS?

What does the implementation process look like for TELUS Retail Execution?

What resources are needed to implement TELUS Retail Execution?

Can TELUS Retail Execution integrate with an enterprise resource planning (ERP) system?

Does TELUS Retail Execution support retail and foodservice channels?

Is TELUS Retail Execution accessible on mobile devices?